Created by T&P, the More Than Toys campaign transforms household products into oversized OOH installations in a bid to ...
ITV and Argos have confirmed the renewal of the retailer’s Coronation Street headline sponsorship deal. In addition, a new Sainsbury’s and Argos store facade is being added to the show’s famous ...
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Argos reports huge losses - what's gone wrong and can it ever return to its former glory?
With Christmas around the corner, many of us will fondly remember the excitement of leafing through an Argos catalogue. For decades, the retailer championed a model where customers would browse from ...
Argos has unveiled a new out-of-home campaign to position itself as a multi-category retailer. Titled ‘More Than Toys’, the marketing drive aims to tackle the misconception that Argos is a destination ...
British chain Argos is leaping into the voice-shopping fray, partnering with Google and its Home speakers to enable customers to browse and purchase more than 20,000 products from the catalogue ...
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Chinese retail giant in talks to buy Argos
UK supermarket group Sainsbury’s has confirmed that it is in discussions for a potential sale of struggling retail chain Argos to a leading Chinese e-commerce giant. Retailer JD.com is looking to buy ...
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