AI in marketing. AI is changing customer acquisition in financial services by optimizing targeting, personalization and media buying to reduce costs and increase engagement. Predictive AI models.

According to Fenergo estimates “poor customer experience” is costing financial institutions $10 billion in revenue per year. 36% of financial institutions have lost customers due to inefficient or ...

Bandwidth Inc. BAND serves the financial services industry by providing cloud-based communications infrastructure for banks, ...

Financial services brands are at a crossroads. The industry is shifting from tradition to innovation, causing many organizations to rethink the way they connect with customers. But many leaders, ...

Artificial intelligence has gone mainstream. The term is now regularly appended to all manner of tools and technologies, even when it’s unclear exactly what role AI plays in delivering desired ...

People no longer want to be treated as segments or account numbers. They want to be understood as individuals.

Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative trading expertise, Adam is an expert in economics and ...

This May, the Financial Ombudsman Service (FoS) reported a 67% year-on-year spike in consumer complaints, with 141,846 lodged in the last six months of the year alone. Of all the sub-sectors, it was ...

BRUSSELS & TEL AVIV, Israel--(BUSINESS WIRE)--KBC, a leading multi-channel bank-insurance group with a geographic focus in Europe, has partnered with Personetics, the leading global provider of ...

The financial services industry (which includes commercial and retail banking and wealth management) has emerged as a hot spot for customer experience (CX) transformation initiatives. Under pressure ...

In the financial services industry, outsourcing has been in use for quite some time. For example, since the 1970s, financial institutions have used outside firms for such clerical activities as ...