Event sponsorship is a huge market plagued by a lack of authenticity, efficiency, and innovation. However, by embracing technology and aggressively rethinking traditional business practices, ticketing ...

This article is part of an Events Insight series paid for by Cvent. Do you ever struggle with collecting event data and then using that data to inform and help prioritize your post-event lead follow ...

March is upon us, which means that basketball fans are getting their game faces on for what may be most exciting three weeks in sports. Those three weeks will, of course, culminate with the Final Four ...

This article is part of an Events Insight series paid for by Cvent. See the first two in the series here and here. Events, both in-person and virtual, are full of data points. Attendees are ...

HONG KONG, July 16, 2025 /PRNewswire/ -- Pico delivered the largest temporary infrastructure around a permanent facility in the history of UNFCCC COP and the first COP event certified under ISO20121 ...

The event team for Cvent, a leading provider of event tech, understandably oversees a significant number of events each year. They also are responsible for planning the company's annual user ...

First, they turned lessons into learnings. Then, talking became surfacing. Now, activities are activations. The Super Bowl is accompanied by 10 days of sophisticated event marketing and promotions.

The Chicago Loop Alliance has announced it is bringing back its Activate event this week, a gathering of local arts and culture for one night on Thursday at the corner of Quincy and LaSalle Streets in ...

Opinions expressed by Entrepreneur contributors are their own. Event sponsorship is a huge market plagued by a lack of authenticity, efficiency, and innovation. However, by embracing technology and ...