Event planners help individuals, organizations and businesses host events by taking responsibility for all of the activities associated with the events. To market your event-planning business, you ...

There's one major difference between promoting an event or a performance and promoting other types of products or services: the deadline. Customers who haven't purchased tickets by the time the ...

Aerial views of large, outdoor events can be helpful in the promotion of a company, location, or future events. This photo is showcasing the 2019 Manure Management Expo with equipment vendors in the ...

Here’s how your brand can plan and create successful experiential marketing events and how these events can significantly boost your ROI. Defining experiential marketing events Why experiential ...

To step up their game, major brands need to evolve their marketing strategies to reach their target audiences. While you probably already know the value of experiential and content marketing, event ...

Event teams live in the future: always imagining how to turn event visions into reality. But the future is unpredictable, constantly threatening event organizers' aims to deliver a flawless experience ...

Are you looking to get the jump on your event marketing strategy? We’ve got you covered. Our resources page on event marketing is filled with helpful tips and guidelines to get you started quick.

Opinions expressed by Entrepreneur contributors are their own. Live events are truly a weapon when looking to market your brand. Although they may be challenging to execute, a successful live event ...

We’re happy to help you in promote your events and activities on campus. This checklist should serve as a general guideline of potential opportunities for event promotion. Not all suggestions on this ...

James Chen, CMT is an expert trader, investment adviser, and global market strategist. Eric's career includes extensive work in both public and corporate accounting with responsibilities such as ...

New York native and nomad by choice—Emily is a marketing & PR pro, now the founder of the award-winning R Public Relations, New York. PR events serve many functions. They’re an opportunity to ...

Planning an event can be a daunting process, especially if it's not something you do all the time—but many members of the Northwestern Engineering community are often asked to assist in planning ...