Google announced new biddable capabilities for programmatic advertising inventory access to NBCUniversal's Olympic Winter ...

Brands avoiding X for any reason may be purchasing advertising on the platform through Google Ads without realizing it.

TORONTO--(BUSINESS WIRE)--StackAdapt (www.stackadapt.com), the leading technology company in advertising and marketing, today announced the launch of its new email marketing and Data Hub solutions.

Roblox is making major additions to its still-nascent ad offering. At the IAB PlayFronts in New York City on Tuesday, the online gaming platform announced new integrations with Google that will make ...

Online music and podcast platform Spotify (NYSE:SPOT) has tied up with Google (NASDAQ:GOOG) (NASDAQ:GOOGL) and Magnite (NASDAQ:MGNI) for a programmatic ads partnership for advertisers to buy ads on ...

U.S. owned competitor to TikTok, Lomotif integrates with Google Ads, launching the beta version of Lomo Ads with AdRizer and Mind Tank's programmatic ad platform. Major brands such as Coke, Starbucks, ...

Both The Trade Desk, Inc TTD and Alphabet Inc GOOGL play pivotal roles in the programmatic advertising ecosystem. TTD operates a leading demand-side platform (DSP), which helps advertisers focus on ...