The halo effect is a cognitive bias that occurs when an initial positive judgment about a person unconsciously colors the perception of the individual as a whole. When forming a first impression, ...

Studies reveal individuals deemed attractive receive 10% to 15% higher salaries than their peers. This is one powerful influence of the halo effect on perceptions of success, health and talent. This ...

Every business strives for greater productivity, and with good reason! Entrepreneurs will always try to do two things better: save time and save money. They achieve this by finding out how to get ...

What is a cognitive bias? It’s a preconceived opinion you form about other people and things. It is not based on an objective analysis, and you form it for no real reason except what you happen to ...

You’re at work, and your boss asks your opinion about whether your co-worker, Dave, would be a good team leader for an upcoming project. You don’t know Dave well, but you consider Dave a tall and ...