Remember when we transitioned from calling it “surfing the internet” to “Googling”? It was one of those moments when technology became so ingrained in our lives that it became a verb. “QR-ing” may be ...

Benjamin Claeys is CEO of QR TIGER, MENU TIGER, and GiftLips. He also hosts Stay QRious, a podcast about QR code best practices. We’re in a time when the business landscape constantly shifts into ...

Sharat Potharaju is cofounder and CEO of Uniqode, whose vision is to enable digital connection with every physical object and place. QR codes drive 37% click-through rates, while email campaigns ...

THEY SEEM TO BE JUST ABOUT EVERYWHERE. QR CODES OR QUICK RESPONSE CODES ARE SMALL BARCODES THAT WHEN YOU SCAN THEM WITH YOUR PHONE, TAKE YOU JUST ABOUT ANYWHERE. LIKE THIS RANDOM YOUTUBE VIDEO OF ME ...

B2B marketers are going big on in-person experiences again after years of online-only interactions. In 2024, experiential marketing budgets surpassed pre-pandemic highs, with in-person events ...

Speed is essential to a well-managed recall. The faster consumers are alerted and understand what to do, the faster contaminated products can be identified, returned, or discarded. That’s why QR codes ...