RFID chips have quietly migrated from factory floors into the rubber that meets the road, turning tires into data points long before most drivers noticed. The technology has been embedded in products ...

From manufacturing to recycling, tire makers are embedding new tech into modern tires. It's more common than you think and ...

NXP Semiconductors has developed a new RFID chip for low-frequency (LF) passive RFID transponders compliant with the ISO 11784 and 11785 standards, and designed for animal tracking as well as for ...

Spectators can track participants in the marathon through their bib numbers... but how does that work?

New low cost chips – fully compliant to the latest RFID standards – offer high-speed data-rate capability and unrivaled reading range with optional password security Geneva, May 30,2006 – ...

TIPTON Ind. —A new mobile-marketing tool in use in several central Indiana restaurants is changing the way operators promote specials to customers. The tool, called Tetherball, is a nickel-sized radio ...

RFID technology is here to stay, and in its most benign form, brings a lot of advantages. It’s often used to great advantage in warehousing and inventory applications, for example. But it’s when RFID ...

One of Europe’s largest shoe companies plans to embed wireless chips in shoes sold at hundreds of stores across the continent. Under a deal announced Friday, Checkpoint Systems will provide Reno with ...