A toy company has designed its own self-transforming Optimus Prime. Set to arrive in September, Jada Toys’ Transformers Optimus Prime Converting R/C toy is able to transform from a 12-inch-long truck ...

If there's one problem with Transformers toys, it's that not nearly enough of them feature remote-control functions. Sure, Robosen has an impressive range that transforms, rolls out, and strikes a ...

Today Hasbro and Robosen Robotics announced that they've teamed up to create a new consumer robot based on one of the chief characters from the Transformers franchise: Optimus Prime. This new robot ...

Remember that $700 Optimus Prime Transformers figure that transforms automatically, strikes battle poses, talks, and can be remotely controlled? If you missed it the first time, it’s back, albeit this ...

Hasbro has revealed a voice and app-controlled, auto-transforming Optimus Prime robot that costs $699, and it's available for pre-order now. Announced at today's Hasbro Pulse Fan Fest, Hasbro teamed ...

Bridget Carey is an award-winning reporter who helps you level-up your life -- while having a good time geeking out. Her exclusive CNET videos get you behind the scenes as she covers new trends, ...