Add Yahoo as a preferred source to see more of our stories on Google. Colors do more than just decorate—they have this powerful ability to communicate anything. Whether you’re painting a room, picking ...

Yellow is a color that tends to divide opinion. Some find it uplifting, others overwhelming. Some avoid it entirely. But whether it makes you smile or wince, one thing is certain, yellow gets a ...

In language, we easily link colors and emotions. English speakers see red, feel blue, or are green with envy, meaning they are angry, sad, or envious, respectively. French speakers voient rouge (see ...

The psychology of color as it relates to persuasion is one of the most interesting—and most controversial—aspects of marketing. The reason: Most of today’s conversations on colors and persuasion ...

As the seasons change, shorter days and gray skies can affect your mood. A color psychology expert said wearing specific colors can give you a happiness and energy boost. She recommended classic ...

Colour impacts us in ways we don’t even realise. First postulated by Johann Wolfgang von Goethe and later expanded on by Wassily Kandinsky, how color affects us psychologically has become a widely ...