Why All Brands Should Study Stanley Cup CEO Terence Reilly's Marketing Masterclass
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Why All Brands Should Study Stanley Cup CEO Terence Reilly's Marketing Masterclass
Every so often, product marketing creates such a frenzy it becomes its own cultural moment - think Adidas Stan Smiths, Old Spice and Pokémon Go. The Stanley Cup phenomenon definitely fits the bill and is a masterclass in the power of well timed marketing and brand hype. This case study centers on one man, Terence Reilly, who was also ...
2.4M viewsMar 6, 2024
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Sekarang bukan cuma brand luar yang dipalsuin. Brand lokal juga mulai kena. Ada brand baru yang naiknya cepet soalnya punya pivot yang tepat dan produknya fokus. Pas demand mereka naik, langsung aja muncul dupe nya. Menurut gw ini ironis, tapi di dunia bisnis, sering kali dipalsuin = dianggap layak ditiru. Siapa brand lokal berikutnya yang bakal ngalamin fase ini? #brandlokal #bisnisindonesia #barberdaily #localbrandpride #UMKMnaikkelas
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