Co-Branding: 13 Tips for Growing Your Brand Through Strategic Partnerships : Persona Design
personadesign.ie
Co-Branding: 13 Tips for Growing Your Brand Through Strategic Partnerships : Persona Design
Why Co-branding? Co-branding is defined as a partnership between brands. It typically works best when Brand A partners with Brand B, each with a different set of customers and brand associations of their own. As in the expression, “the whole is bigger than the parts,” co-branding can add value when synergy exists between the brands; […]
Nov 9, 2015
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